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Writing · Paul Maxwell
WRITING
Essays and field notes
5 entries
Title
Category
Read
Date
Hiring your first ops person (or not)
The test for whether the work is a role or a system. The mechanics, the invariant, and where the guardrails go — in full. Okay Here we go. This isn't waht I was
REVOPS
1 min
34w
July 13, 2026
Churn is a systems problem
Not a customer-success problem. Fix the loop, not the symptom.
REVOPS
1 min
22w
July 12, 2026
Measure leverage, not activity
Busy is not the same as effective. Here is the metric that matters.
REVOPS
1 min
25w
July 12, 2026
Instrumentation before automation
You cannot automate what you cannot see. Instrument the funnel first.
REVOPS
1 min
23w
July 12, 2026
Scaling RevOps without headcount
The operating model for a revenue engine that runs without you.
REVOPS
1 min
23w
July 12, 2026